January 23, 2015 – Atlanta Georgia – MarineMax announced today that total unit sales were up 129% from 24 units sold during the 2014 Atlanta Boat Show to 55 units to date at the 2015 show. All the brands, Sea Ray, Nautique, Crest and Scarab, that MarineMax represented at the show experienced increases in unit sales.
The biggest increases were Net sales increases were Crest Pontoons up 168% in unit sales and Sea Ray up 188% in unit sales.
“It was apparent that more people were ready to buy a new boat and that MarineMax had the brands many wanted,” said Bret McGill, MarineMax VP of West Operations. “We are hopeful that this is a sign that the economy has finally eased enough for people to get back on the water with their family and friends.”
The increases in unit sales reflected a $70% increase in net dollar sales.
“Pontoon boats and family runabouts contributed the most to MarineMax’s success at the show,” continued McGill. “And with fuel prices falling, whether you love to cruise, ski, fish or all the above, it is a great time to own a boat.”